
2019-10-06
Written by Sofia Ramirez
Figma has unveiled a revamped visual identity as part of its brand refresh. The updated design aims to convey a sense of flexibility and adaptability in its user interface and overall experience.
The design landscape is undergoing a significant shift as Figma embarks on an expansive brand refresh. This move signifies the company's commitment to evolving its graphic language, catering to a broader audience and embracing innovation. With this new direction, Figma's in-house design team has stepped away from traditional cursors, opting for a more dynamic and versatile visual identity.
The refreshed brand introduces a diverse range of graphics, better equipped to handle the needs of an increasingly global user base. This updated approach ensures that Figma remains accessible and inclusive, transcending cultural boundaries and geographical limitations. By expanding its graphic language, Figma is poised to establish itself as a leader in design tools, capable of supporting creative professionals across various disciplines.
As Figma continues to refine its brand identity, the company's focus on seamless collaboration remains unwavering. The design tool is designed to facilitate communication and creativity among teams, enabling users to work together more efficiently than ever before. With this bold new direction, Figma solidifies its position as a driving force in the design community, empowering creatives to push the boundaries of innovation.