Hair how-tos and curious chairs: The best projects from Seoul Design Festival

Sitting down with designers and brands at this year's festival, we get into their work, references, and K-design at large. From innovative furniture designs to cutting-edge hair styling tutorials, the Seoul Design Festival showcased a wide range of creative projects that push the boundaries of design.

One of the standout pieces was a chair designed by Korean designer, [Seo Ji-hoon]. The "Curious Chair" features a unique, curved shape and adjustable armrests, making it both functional and visually striking. When asked about his inspiration, Seo mentioned being influenced by traditional Korean architecture and modernist design principles. Similarly, another project that caught our attention was a hair styling tutorial by [Han So-hee], which demonstrated various techniques for creating intricate braided designs.

What sets the Seoul Design Festival apart from other design events is its unique blend of established brands and emerging designers. This year's festival featured a mix of well-known names like [Samsung] and [LG], alongside up-and-coming designers who are redefining the face of Korean design. From innovative materials to sustainable practices, this year's festival highlighted the diversity and creativity of K-design at large. Whether you're a design enthusiast or just curious about what's new in the world of design, the Seoul Design Festival is an event not to be missed.

Featured Projects:

• Curious Chair by Seo Ji-hoon
• Hair Styling Tutorial by Han So-hee
• Samsung's Innovative Home Appliance Design
• LG's Sustainable Design Principles

Design Festival Highlights:

• Unique blend of established brands and emerging designers
• Innovative furniture designs and cutting-edge hair styling tutorials
• Showcase of K-design at large, including traditional Korean architecture and modernist design principles

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