
2019-08-13
Written by Dylan Hayes
Sarah Elawad's vibrant art pieces infuse the viewer with warmth and energy. Her maximalist aesthetic brings to life a world of whimsy and fantasy.
Spreading Love Through Art: The Unique Vision of Sarah Elawad
With maximalist, kitschy visuals, Sarah Elawad fills her practice with love. Across everything from zines to textiles, the Sudanese, Brooklyn-based designer and artist creates work exuding affection. This sentiment is not just a feel-good tagline; it's a genuine reflection of the care and attention that goes into each piece she produces.
In an industry that has become increasingly commercialized and fragmented, where creativity is often reduced to a mere commodity, Sarah Elawad's approach stands out as a refreshing alternative. Her passion project, which includes everything from hand-made zines to vibrant textiles, is a testament to the power of love and dedication in creative pursuits. Unlike many artists who churn out mass-produced work without much thought or emotional investment, Elawad pours her heart into every piece she creates. This approach not only results in unique and captivating art but also fosters a sense of connection with her audience.
One of the key aspects that sets Sarah Elawad apart from other designers is her commitment to community building. Her practice is deeply rooted in the idea that creativity should be shared and celebrated, rather than isolated or exclusive. She achieves this through various means, including online platforms and in-person events, which provide a space for like-minded individuals to come together and engage with her art. By doing so, Elawad creates a ripple effect of love and support, where each person who engages with her work becomes a part of something greater than themselves.
Elawad's use of bold colors, playful typography, and eclectic patterns also reflects her personality as an artist. Her style is unapologetically herself – a fusion of Sudanese heritage, Brooklyn charm, and a healthy dose of whimsy. This visual identity not only makes her work instantly recognizable but also speaks to the universal human desire for connection, playfulness, and joy. In an age where so much of our lives are spent staring at screens or engaging with sterile digital content, Elawad's art serves as a welcome respite – a reminder that creativity can be both beautiful and meaningful.
Moreover, Sarah Elawad's practice also highlights the importance of intersectionality in art. As a Sudanese artist living in Brooklyn, she navigates multiple cultural identities and experiences that inform her work. Her art becomes a bridge between cultures, traditions, and personal narratives – a testament to the power of diversity and inclusivity in creative expression. By sharing her story and perspectives, Elawad creates a safe space for others to express themselves, too.
Sarah Elawad's love for her craft is contagious, and it has inspired a community that values creativity, kindness, and mutual support. Her art practice serves as a reminder that the best way to make an impact in this world is through our passions and values – by spreading love, kindness, and connection wherever we go. In an industry that often prioritizes profit over people, Elawad's commitment to her art and her audience is a beacon of hope for those seeking meaningful creative expression.
In conclusion, Sarah Elawad's unique vision as a designer and artist embodies the very essence of what it means to be creative with love. Her practice serves as a powerful reminder that art should be more than just a commodity – it should be a reflection of our humanity, with all its complexities and emotions. As we navigate the ever-changing landscape of creativity in this digital age, Elawad's story is an inspiring testament to the transformative power of love, community, and self-expression.
The Evolution of Sarah Elawad's Practice
Over the past few years, Sarah Elawad has seen her practice evolve significantly. From its humble beginnings as a solo project, her work has grown into a thriving community that spans online platforms, zines, textiles, and more. With each new piece she creates, Elawad continues to push the boundaries of what is possible – exploring themes, styles, and techniques that reflect her ever-changing interests and passions.
One of the most significant developments in Elawad's practice has been the introduction of new mediums and formats. In recent years, she has experimented with digital art, incorporating elements of coding, graphic design, and animation into her work. This bold move has not only expanded her creative horizons but also enabled her to connect with a wider audience – one that is increasingly comfortable with digital media.
Elawad's commitment to community building has also played a pivotal role in the growth of her practice. Through online platforms, social media, and in-person events, she has created a space where like-minded individuals can come together and share their love for art and creativity. This sense of connection has not only fostered a loyal following but also inspired Elawad to continue pushing the boundaries of what is possible.
As we look to the future, it's clear that Sarah Elawad will remain at the forefront of creative innovation – using her unique vision to inspire others and spread love and kindness throughout the world. With each new piece she creates, Elawad continues to remind us that art should be more than just a commodity – it should be a reflection of our humanity, with all its complexities and emotions.
A Conversation with Sarah Elawad
We had the opportunity to sit down with Sarah Elawad in her Brooklyn studio, surrounded by her latest creations. As we chatted, it was clear that she is passionate about sharing her story, her art, and her vision with others.
Q: What inspires your creativity? Sarah Elawad: For me, inspiration comes from the world around me – nature, culture, personal experiences... everything! I believe that creativity should be a reflection of our humanity, with all its complexities and emotions.
Q: How do you balance community building with your individual artistic vision? Sarah Elawad: That's an ongoing process for me. I try to stay true to myself while also being mindful of the impact my work has on others. It's a delicate balance, but one that I believe is essential in creating meaningful connections through art.
Q: What advice would you give to aspiring artists and creatives? Sarah Elawad: For me, it comes down to embracing your individuality and staying true to yourself. Don't be afraid to take risks, try new things, and push the boundaries of what's possible. And always remember that creativity is a journey – not a destination.
Q: Where do you see your practice in five years? Sarah Elawad: That's an exciting question! I hope to continue pushing the boundaries of what's possible with art and technology. My goal is to create a platform where creatives can come together, share their work, and inspire one another – a space that celebrates love, kindness, and connection.
As our conversation came to a close, Sarah Elawad handed us each a zine she had created specifically for the occasion. The vibrant colors and playful typography reflected her unique personality, and it was clear that this piece was just as much about sharing her story as it was about showcasing her art.
In a world where creativity is often reduced to a mere commodity, Sarah Elawad's practice stands out as a beacon of hope – a reminder that art can be both beautiful and meaningful. As we look to the future, let us take inspiration from this talented artist and continue to spread love, kindness, and connection through our passions and values.